| 000 | 00971nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | vtls000089330 | ||
| 003 | KUKTEM | ||
| 005 | 20251125100240.0 | ||
| 008 | 150630t2013 nyua f 001 0 eng d | ||
| 020 | _a9780071808316 (hbk.) | ||
| 020 | _a0071808310 (hbk.) | ||
| 039 | 9 |
_a201904301153 _bAUTHORITY _c201511121201 _dsaini _y201506301524 _zezzatul |
|
| 040 | _aUMP | ||
| 090 | _aHF5414 .Z53 2013 | ||
| 100 | 1 |
_aZichermann, Gabe, _d1974- |
|
| 245 | 1 | 4 |
_aThe gamification revolution : _bhow leaders leverage game mechanics to crush the competition / _cGabe Zichermann and Joselin Linder |
| 260 |
_aNew York : _bMcGraw-Hill, _c2013 |
||
| 300 |
_axviii, 235 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aSocial media _xMarketing |
|
| 650 | 0 |
_aInternet games _xPsychological aspects |
|
| 650 | 0 | _aCustomer loyalty | |
| 700 | 1 | _aLinder, Joselin | |
| 999 |
_aVIRTUA40 _c78746 _d78752 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2600*3000*5000*6500*6501*6502*7000*9992 | ||