000 01118nam a2200277 a 4500
001 vtls000088503
003 KUKTEM
005 20251125100333.0
008 150618t2015 flua f 001 0 eng d
020 _a9781604270945 (hbk.)
039 9 _a201904261512
_bAUTHORITY
_c201510131517
_dsaini
_c201510131447
_dsaini
_y201506181612
_zazli
040 _aUMP
090 _aHF5415.1255 .V35 2015
100 1 _aValero, Damaris,
_d1966-
245 1 0 _aBranded entertainment :
_bdealmaking strategies & techniques for industry professionals /
_cDamaris Valero
246 3 _aBranded entertainment :
_bdealmaking strategies and techniques for industry professionals
260 _aPlantation, FL :
_bJ. Ross Publishing,
_c2015
300 _axix, 227 :
_bill. ;
_c24 cm.
500 _aIncludes index
650 0 _aBranding (Marketing)
650 0 _aBrand name products
650 0 _aMass media and publicity
650 0 _aTelevision
_xProduction and direction
650 0 _aMotion pictures
_xProduction and direction
999 _aVIRTUA40
_c79602
_d79608
999 _aVTLSSORT0080*0200*0400*0900*1000*2450*2460*2600*3000*5000*6500*6501*6502*6503*6504*9992