000 01437nam a2200289 a 4500
001 vtls000088334
003 KUKTEM
005 20251125102908.0
008 150616t2015 caua f 000 0 eng d
020 _a9781446275832 (hbk : set)
039 9 _a201509231143
_bsaini
_c201506161533
_dezzatul
_y201506161533
_zezzatul
040 _aUMP
090 _aHD30.3 .S77 2015
245 0 0 _aStrategic communication /
_cedited by Robert L. Heath and Anne Gregory
260 _aLos Angeles, CA :
_bSAGE,
_c2015
300 _a4 v. :
_bill. ;
_c24 cm.
490 1 _aSAGE benchmarks in communication
504 _aIncludes bibliographical references
505 0 _aV. 1. Defining strategic communication: groundings, forewarnings, and calls to action -- v. 2. Public arena: input, power, converging/diverging voices, and tensions -- v. 3. Discursive and dialogic organizations and the stakeholder view: social constructions and functionalist perspectives -- v. 4. The future of strategic communication: organizational and societal well-being, influences, measures, and new directions
650 0 _aCommunication in management
650 0 _aCommunication in organizations
650 0 _aBusiness communication
700 1 _aHeath, Robert L.
700 1 _aGregory, Anne,œd1953-
830 0 _aSAGE benchmarks in communication
999 _aVIRTUA40
_c80543
_d80549
999 _aVTLSSORT0080*0200*0400*0900*2450*2600*3000*4900*5040*5050*6500*6501*6502*7000*7001*8300*9992