| 000 | 00894nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | vtls000095080 | ||
| 003 | KUKTEM | ||
| 005 | 20251125103146.0 | ||
| 008 | 160519t2016 enka f 001 0 eng d | ||
| 020 | _a9781292092485 (pbk.) | ||
| 020 | _a1292092483 (pbk.) | ||
| 039 | 9 |
_a201904301147 _bAUTHORITY _c201904301146 _dAUTHORITY _c201607211024 _dsaini _y201605191122 _zazli |
|
| 040 | _aUMP | ||
| 090 | _aHF5415 .K68 2016 | ||
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler and Gary Armstrong |
| 250 | _a16th ed. (global ed.) | ||
| 260 |
_aHarlow, Essex : _bPearson, _c2016 |
||
| 300 |
_a731 p. : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 | _aArmstrong, Gary | |
| 999 |
_aVIRTUA40 _c82769 _d82775 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2500*2600*3000*5040*6500*7000*9992 | ||
| 942 | 0 | 0 | _040 |