| 000 | 01165nam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | vtls000101400 | ||
| 003 | KUKTEM | ||
| 005 | 20251125103820.0 | ||
| 008 | 170928t20162016xxka f 001 0 eng d | ||
| 020 |
_a9781473725126 _qpaperback |
||
| 039 | 9 |
_a201805021510 _bfateeha _c201709281501 _dfaiz _y201709281456 _zfaiz |
|
| 040 |
_aUMP _beng _cUMP _erda |
||
| 090 | _aHF5415 .D53 2016 | ||
| 100 | 1 |
_aDibb, Sally, _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing : _bconcepts and strategies / _cSally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell |
| 250 | _aSeventh Edition | ||
| 264 | 1 |
_aHampshire, UK : _bCengage Learning, _c2016 |
|
| 264 | 4 | _c© 2016 | |
| 300 |
_axvi, 796 pages : _bcolor illustrations ; _c26 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aSimkin, Lyndon, _eauthor. |
|
| 700 | 1 |
_aPride, William M., _eauthor. |
|
| 700 | 1 |
_aFerrell, O. C., _eauthor. |
|
| 999 |
_aVIRTUA40 _c88791 _d88797 |
||
| 999 | _aVTLSSORT0080*0200*0400*0900*1000*2450*2500*2640*2641*3000*3360*3370*3380*5040*6500*7000*7001*7002*9992 | ||
| 942 | 0 | 0 | _03 |