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020 _a0814439055
_qhardback
020 _a9780814439050
_qhardback
040 _aLOC
_beng
_cUMP
_erda
090 _aHF5415.5 .G66 2019
100 1 _aGoodman, John A.,
_eauthor.
245 1 0 _aStrategic customer service :
_bmanaging the customer experience to increase positive word of mouth, build loyalty, and maximize margins and profits /
_cJohn A. Goodman, Scott M. Broetzmann
250 _aSecond Edition
264 1 _aNew York :
_bHarperCollins Leadership, an imprint of HarperCollins,
_c2019
264 4 _c© 2019
300 _axx, 268 pages :
_billustrations ;
_c24 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index
650 0 _aCustomer services
650 0 _aCustomer relations
_xManagement
700 1 _aBroetzmann, Scott M.,
_eauthor.
942 _2lcc
_cOPEN