| 000 | 00891 a2200265 4500 | ||
|---|---|---|---|
| 999 |
_c94627 _d94633 |
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| 003 | MY-KuUP | ||
| 005 | 20251125105753.0 | ||
| 006 | a||||gr|||| 00| 0 | ||
| 007 | ta | ||
| 008 | 210415b -ge |||gr|||| 00| 0 eng d | ||
| 020 |
_a9783658184162 _qpaperback |
||
| 040 |
_aLibrary of Congress Catalog _beng _cUMP _erda |
||
| 090 | _aHF5415.13 .T66 2018 | ||
| 100 | 1 |
_aTomczak, Torsten, _eauthor. |
|
| 245 | 1 | 0 |
_aStrategic Marketing : _bMarket-Oriented Corporate and Business Unit Planning / _cby Torsten Tomczak, Sven Reinecke, Alfred Kuss |
| 264 | 1 |
_aWiesbaden : _bSpringer Fachmedien Wiesbaden : _bImprint: Springer Gabler, _c2018 |
|
| 300 |
_a253 pages ; _c24 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aKuss, Alfred, _eauthor. |
|
| 700 | 1 |
_aReinecke, Sven, _eauthor. |
|
| 942 |
_2lcc _cOPEN |
||