000 00816nam a2200277 i 4500
999 _c94966
_d94972
003 MY-KuUP
005 20251125105820.0
006 a||||gr|||| 00| 0
007 ta
008 171127t20172017cau gr 001 0 eng d
020 _a9781484231012
_qpaperback
040 _aOhioLINK
_beng
_cUMP
_erda
090 _aHF5415.1265 .G66 2017
100 1 _aGonçalves, Alex,
_eauthor.
245 1 0 _aSocial media analytics strategy :
_busing data to optimize business performance /
_cAlex Gonçalves
264 1 _aCalifornia :
_bApress,
_c2017
264 4 _c© 2017
300 _a306 pages ;
_c24 cm.
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
500 _aIncludes index
650 0 _aInternet marketing
650 0 _aSocial media
942 _2lcc
_cOPEN