| 000 | 01087nam a2200325 i 4500 | ||
|---|---|---|---|
| 999 |
_c97888 _d97894 |
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| 003 | MY-KuUP | ||
| 005 | 20251125110128.0 | ||
| 006 | a||||fr|||| 001 0 | ||
| 007 | ta | ||
| 008 | 230131t20042004-usa|||fr|||| 001 0 eng d | ||
| 020 |
_a9780131268463 _qpaperback |
||
| 020 |
_a0131268465 _qpaperback |
||
| 040 |
_aLOC _beng _cUMP _erda |
||
| 090 | _aHF5415.13 .L68 2004 | ||
| 100 | 1 |
_aLovelock, Christopher H. _eauthor. |
|
| 245 | 1 | 0 |
_aServices marketing : _bpeople, technology, strategy / _cChristopher Lovelock, Jochen Wirtz. |
| 264 | 1 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _c2004 |
|
| 264 | 1 | _c© 2004 | |
| 300 |
_axviii, 652 pages : _billustrations ; _c25 cm. |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
||
| 500 | _aBAHAN HADIAH SUMBANGAN DARIPADA DATUK DR. SHEIKH GHAZALI | ||
| 500 | _aindexes | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aProfessions _xMarketing. |
|
| 650 | 0 |
_aService industries _xMarketing. |
|
| 700 |
_aWirtz, Jochen. _eauthor. |
||
| 942 |
_2lcc _cOPEN |
||