The Rudolph factor : finding the bright lights that drive innovation in your business /

Laurin, Cyndi

The Rudolph factor : finding the bright lights that drive innovation in your business / Cyndi Laurin, Craig Morningstar - Hoboken, N.J. : John Wiley & Sons, c2009 - xxiv, 183 p. ; 23 cm.

Includes bibliographical references (p. 167-168) and index

The prevailing style of business culture -- The Boeing Company and impetus for a cultural revolution -- Why Rudolph, you ask? -- Nurturing Rudolphs to maximize their creative contributions -- Building a Rudolph culture -- Leadership redefined -- Corporate constitution -- An alternative and aligned reward structure -- Epilogue: go forth and awaken the Rudolph within

9780470451038 (cloth : acid-free paper) 0470451033 (cloth : acid-free paper)


Management--Employee participation
Creative thinking
Organizational effectiveness
Leadership

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