The Rudolph factor : finding the bright lights that drive innovation in your business / Cyndi Laurin, Craig Morningstar
Material type:
TextPublication details: Hoboken, N.J. : John Wiley & Sons, c2009Description: xxiv, 183 p. ; 23 cmISBN: - 9780470451038 (cloth : acid-free paper)
- 0470451033 (cloth : acid-free paper)
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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UMPLIB GAMBANG | HD5650 .L38 2009 (Browse shelf(Opens below)) | 1 | Available | 0000049888 |
Includes bibliographical references (p. 167-168) and index
The prevailing style of business culture -- The Boeing Company and impetus for a cultural revolution -- Why Rudolph, you ask? -- Nurturing Rudolphs to maximize their creative contributions -- Building a Rudolph culture -- Leadership redefined -- Corporate constitution -- An alternative and aligned reward structure -- Epilogue: go forth and awaken the Rudolph within