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Marketing : A Global Perspective /

Verhage, Bronis

Marketing : A Global Perspective / Bronis Verhage, Professor of Marketing, Georgia State University, Atlanta, Georgia - Australia : Cengage Learning, 2014 - xxv, 776 p. : ill. ; 25 cm.

To access online access log on to http://www.login.cengagebrain.com Access code/password PP9ZPK9P5021JK Includes index

ISBN: 9781408064979 9781408064900 (pbk.)

Subjects--Topical Terms:
Marketing

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