Marketing /
Lamb, Charles W.
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel - 6th ed. - Mason, OH, United States : Cengage Learning, 2001 - 751 p. : col. ill. ; 28 cm.
Bahan Hadiah
Includes bibliograhical references and index
9780324068610 (hbk.)
Marketing
Marketing--Management
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel - 6th ed. - Mason, OH, United States : Cengage Learning, 2001 - 751 p. : col. ill. ; 28 cm.
Bahan Hadiah
Includes bibliograhical references and index
9780324068610 (hbk.)
Marketing
Marketing--Management