Strategic Asian marketing : (Record no. 32582)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00823nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000017959 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251117144245.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070206t2004 si a f 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 981244565X |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201205081533 |
| Level of effort used to assign nonsubject heading access points | Fida |
| Level of effort used to assign subject headings | 201107131900 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 200908141259 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 200908141231 |
| Level of effort used to assign classification | VLOAD |
| -- | 200702061205 |
| -- | sri |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.13 .K34 2004 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keh, Hean Tat. |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic Asian marketing : |
| Remainder of title | an essential guide for managers / |
| Statement of responsibility, etc. | Hean Tat Keh, Jeongwen Chiang |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore : |
| Name of publisher, distributor, etc. | Prentice Hall, |
| Date of publication, distribution, etc. | c2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 269 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | Asia |
| General subdivision | Management |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chiang, Jeongwen |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not lost | UMPLIB GAMBANG | UMPLIB GAMBANG | 04/09/2019 | HF5415.13 .K34 2004 | 0000021075 | 04/09/2019 | 1 | 04/09/2019 | Open Shelf |