Luxury brand management : (Record no. 37674)

MARC details
000 -LEADER
fixed length control field 00986nam a2200265 a 4500
001 - CONTROL NUMBER
control field vtls000029995
003 - CONTROL NUMBER IDENTIFIER
control field KUKTEM
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251117144514.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080707s2008 si a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470823262
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470823267
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201107131958
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201101180903
Level of effort used to assign classification ida
Level of effort used to assign subject headings 200908141414
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 200908141346
Level of effort used to assign classification VLOAD
-- 200807071101
-- shah
040 ## - CATALOGING SOURCE
Original cataloging agency UMP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD69.B7 C43 2008
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chevalier, Michel,
Dates associated with a name 1943-
245 10 - TITLE STATEMENT
Title Luxury brand management :
Remainder of title a world of privilege /
Statement of responsibility, etc. Michel Chevalier, Gerald Mazzalovo
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. John Wiley & Sons (Asia),
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 423 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
General subdivision Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Luxuries
General subdivision Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mazzalovo, Gerald
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
  Not lost     UMPLIB GAMBANG UMPLIB GAMBANG 04/09/2019 136.71   HD69.B7 C43 2008 0000033464 04/09/2019 1 136.71 04/09/2019 Open Shelf

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