MARC details
| 000 -LEADER |
| fixed length control field |
02044nam a2200301 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
vtls000025862 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20251117144520.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
080328t2008 ii a g bi 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
8175543353 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9788175543355 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201107132003 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201103180815 |
| Level of effort used to assign classification |
Fida |
| Level of effort used to assign subject headings |
200908141421 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
200908141353 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200803281612 |
| -- |
norsaini |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD30.3 .S64 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Smith, Lyn |
| 245 10 - TITLE STATEMENT |
| Title |
Effective internal communication / |
| Statement of responsibility, etc. |
Lyn Smith with Pamela Mounter |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New Delhi : |
| Name of publisher, distributor, etc. |
Kogan Page, |
| Date of publication, distribution, etc. |
2008 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiv, 226 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
PR in practice series |
| 500 ## - GENERAL NOTE |
| General note |
"CIPR, Chartered Institute of Public Relations." |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (p. 216-218) and index |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Setting the scene -- What is internal communication? -- What does it take to be an internal communicator? -- Your audience : who are they? -- Theories into practice -- Managing internal communication in-house -- Outsourcing the IC function -- How the legal framework fits in -- The channels, vehicles and activities -- Who uses which media for what -- The receiving end -- Communicating with special groups -- The globally dispersed workforce -- Getting it right : practical application -- How to do it : setting about communication -- We can all talk can't we? : face-to-face -- The creative aspects : writing, editing, and designing it yourself -- Publishing the printed word : the logistical aspects -- Broadcast : do it yourself or call in the experts? -- Managing change -- Signposting the ether -- How to measure success -- How to make it happen : gone shopping! -- Internal communications : the future. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Communication in management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Public relations |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Mounter, Pamela |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip0512/2005012626.html">http://www.loc.gov/catdir/toc/ecip0512/2005012626.html</a> |