MARC details
| 000 -LEADER |
| fixed length control field |
01266nam a2200325 4500 |
| 001 - CONTROL NUMBER |
| control field |
vtls000025861 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20251117145147.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
080328t2008 ii g bi 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
8175543361 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9788175543362 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201107132033 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
200908141503 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
200908141433 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
200908132018 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200803281610 |
| -- |
norsaini |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD59 .B565 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Bland, Michael. |
| 245 10 - TITLE STATEMENT |
| Title |
Effective media relations : |
| Remainder of title |
how to get results / |
| Statement of responsibility, etc. |
Michael Bland, Alison Theaker & David Wragg. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New Delhi : |
| Name of publisher, distributor, etc. |
Kogan Page , |
| Date of publication, distribution, etc. |
2008. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
x, 150 p. ; |
| Dimensions |
24 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
PR in practice series |
| 500 ## - GENERAL NOTE |
| General note |
"CIPR, Chartered Institute of Public Relations." |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (p. 141-142) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Mass media and business. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Theaker, Alison. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Wragg, David W. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
Chartered Institute of Public Relations. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip058/2005005042.html">http://www.loc.gov/catdir/toc/ecip058/2005005042.html</a> |