MARC details
| 000 -LEADER |
|---|
| fixed length control field |
00938nam a2200241 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000034145 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20251117145310.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
090123t2007 xxka f 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780863418068 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201107132106 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
200910071202 |
| Level of effort used to assign classification |
ida |
| Level of effort used to assign subject headings |
200908141548 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
200908141519 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200901231559 |
| -- |
saini |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 .F67 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Forsyth, Patrick. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Demystifying marketing : |
| Remainder of title |
a guide to the fundamentals for engineers / |
| Statement of responsibility, etc. |
Patrick Forsyth |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Institution of Engineering and Technology , |
| Date of publication, distribution, etc. |
c2007 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
200 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
IET management of technology series ; |
| Volume/sequential designation |
v. 23 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Engineering services marketing |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
IET management of technology series ; |
| Volume/sequential designation |
v. 23 |