MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01400nam a2200265 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000039009 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20251117150124.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
090630t2009 caua f i 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780470284247 (cloth : alk. paper) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201107132320 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201005190947 |
| Level of effort used to assign classification |
ida |
| Level of effort used to assign subject headings |
201005181555 |
| Level of effort used to assign classification |
training |
| Level of effort used to assign subject headings |
200908141640 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200906301425 |
| -- |
shah |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.12.C5 G87 2009 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gupta, Anil K. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Getting China and India right : |
| Remainder of title |
strategies for leveraging the world’s fastest-growing economies for global advantage / |
| Statement of responsibility, etc. |
Anil K. Gupta, Haiyan Wang |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
San Francisco : |
| Name of publisher, distributor, etc. |
Jossey-Bass, |
| Date of publication, distribution, etc. |
c2009 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvi, 254 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (p. 229-238) and index |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
China and India : four stories rolled into one -- Think China and India, not China or India -- Megamarkets and microcustomers : fighting for local market dominance -- Leveraging China and India for global advantage -- Competing with dragons and tigers on the global stage -- The war for talent : dealing with scarcity in the midst of plenty -- Global enterprise 2020. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
China |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
India |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Globalization |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wang, Haiyan |