MARC details
| 000 -LEADER |
| fixed length control field |
01181nam a2200277 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
vtls000055567 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20251117150207.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
111010t2011 my a g 001 0 may d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9789838614771 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201205241659 |
| Level of effort used to assign nonsubject heading access points |
ida |
| Level of effort used to assign subject headings |
201205241659 |
| Level of effort used to assign classification |
ida |
| -- |
201110100943 |
| -- |
farina |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.153 .K56 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Kim, W. Chan |
| 245 10 - TITLE STATEMENT |
| Title |
Strategi laut biru = |
| Remainder of title |
blue ocen strategy : cara mencipta ruang pasaran yang tiada dan menjadikan persaingan tidak relevan / |
| Statement of responsibility, etc. |
W. Chan Kim, Renee Mauborgne ; diterjemahkan oleh Universiti Sains Malaysia |
| 246 31 - VARYING FORM OF TITLE |
| Title proper/short title |
Blue ocen strategy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Pulau Pinang : |
| Name of publisher, distributor, etc. |
Penerbit USM ; |
| Place of publication, distribution, etc. |
Cheras, Kuala Lumpur : |
| Name of publisher, distributor, etc. |
UCSI Pub. House, |
| Date of publication, distribution, etc. |
2011 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xvi, 338 p. : |
| Other physical details |
ill. ; |
| Dimensions |
22 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Includes index |
| 534 ## - ORIGINAL VERSION NOTE |
| Introductory phrase |
Original title : Blue ocean strategy : how to create uncontested market space and make the competition irrelevant |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
New products |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Market segmentation |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Mauborgne,Renee |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
Universiti Sains Malaysia |