MARC details
| 000 -LEADER |
| fixed length control field |
01043nam a2200289 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
vtls000052007 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20251117150503.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
110315t2010 inua f 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780470578315 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0470578319 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201110131143 |
| Level of effort used to assign nonsubject heading access points |
asmadi |
| Level of effort used to assign subject headings |
201110131143 |
| Level of effort used to assign classification |
asmadi |
| Level of effort used to assign subject headings |
201107132205 |
| Level of effort used to assign classification |
VLOAD |
| -- |
201103151551 |
| -- |
irma |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
TK5105.885.G66 T66 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Tonkin, Sebastian |
| 245 10 - TITLE STATEMENT |
| Title |
Performance marketing with Google Analytics : |
| Remainder of title |
strategies and techniques for maximizing online ROI / |
| Statement of responsibility, etc. |
Sebastian Tonkin, Caleb Whitmore, Justin Cutroni |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Indianapolis, IN : |
| Name of publisher, distributor, etc. |
Wiley Pub., Inc., |
| Date of publication, distribution, etc. |
c2010 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxiii, 427 p. : |
| Other physical details |
ill., maps ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Internet marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Web usage mining |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Web usage mining |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Whitmore, Caleb |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Cutroni, Justin |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) |
| Koha issues (borrowed), all copies |
2 |