Memahami jenama / (Record no. 75998)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00846nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000078054 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251125095930.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140508t2009 my a g 000 0 may d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789830684079 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201411191447 |
| Level of effort used to assign nonsubject heading access points | saini |
| Level of effort used to assign subject headings | 201411191446 |
| Level of effort used to assign classification | saini |
| -- | 201405081101 |
| -- | irma |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HD69.B7 C44 2009 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cheverton, Peter |
| 245 10 - TITLE STATEMENT | |
| Title | Memahami jenama / |
| Statement of responsibility, etc. | Peter Cheverton ; penterjemah Wan Sallehah Wan Mahmood |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Kuala Lumpur : |
| Name of publisher, distributor, etc. | Institut Terjemahan Negara Malaysia, |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 174 p. : |
| Other physical details | ill. ; |
| Dimensions | 22 cm. |
| 534 ## - ORIGINAL VERSION NOTE | |
| Introductory phrase | Judul asal : |
| Title statement of original | Understanding brands |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Product management |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wan Sallehah Wan Mahmood |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | Source of classification or shelving scheme | Collection | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not lost | In Transit | UMPLIB GAMBANG | UMPLIB GAMBANG | 24/10/2025 | 25.00 | HD69.B7 C44 2009 | G000005839 | 24/10/2025 | 2 | 25.00 | 24/10/2025 | Open Shelf | Library of Congress Classification | Non-fiction | Bahan Hadiah | |||
| Not lost | UMPLIB PEKAN | UMPLIB PEKAN | 04/09/2019 | 23.75 | HD69.B7 C44 2009 | 0000088646 | 04/09/2019 | 1 | 23.75 | 04/09/2019 | Open Shelf |