Essentials of services marketing / Jochen Wirtz

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Material type: Text

TextPublisher: United Kingdom, Pearson : 2023Description: 649 pages : illustrations (color) ; 28 cmContent type:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB PEKAN	Non-fiction	HD9992 .W57 2023 (Browse shelf(Opens below))	1	Available		0000129406

Includes bibliographical references and index