Essentials of marketing research / Barry J. Babin, William G. Zikmund

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Material type: Text

TextPublication details: Mason, Ohio : Cengage Learning, 2016Edition: 6th edDescription: xvi, 494 p. : ill. ; 28 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Reference	UMPLIB PEKAN	HF5415.2 .B33 2016 r (Browse shelf(Opens below))	1	Not for loan		0000114388

Includes bibliographical references and index