Essentials of marketing / Chanrles W. Lamb, Joseph F. Hair, Carl McDaniel

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Material type: Text

TextPublication details: Mason, Ohio : Cengage Learning, 2012Edition: 7th edDescription: xxiii, 648 p. : ill. ; 28 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Reference	UMPLIB PEKAN	HF5415 .L36 2012 r \| HF5415 .L36 2012 (Browse shelf(Opens below))	1	Not for loan		0000114391

Includes bibliographical references and index