Career distinction : stand out by building your brand / William Arruda, Kirsten Dixson
Material type:
TextPublication details: Hoboken, N.J. : J. Wiley & Sons Inc., c2007Description: xvi , 207 p. : ill. ; 24 cmISBN: - 9780470128183 (cloth)
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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UMPLIB GAMBANG | HF5381 .A77 2007 (Browse shelf(Opens below)) | 1 | Available | 0000039497 |
Includes index
Understand the future of work -- Adopt the career distinction mindset -- Brand yourself for career success -- Know yourself to grow yourself -- Remember, it's what they think that counts -- Define your brand community -- Tell your brand story -- Create your career-marketing tools -- Express yourself -- Assess your online identity -- Build your brand in bits and bytes -- Be on-brand in all that you do -- Get a visual identity -- Increase your career karma -- Summary: evolve and resolve