Marketing management : an Asian perspective / Philip Kotler ... [et al.]

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Material type: Text

TextPublication details: Singapore ; New York : Prentice Hall, 2003Edition: 3rd edDescription: xxvi, 771 p. : ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB GAMBANG	HF5415.13 .M37 2003 (Browse shelf(Opens below))	1	Available		0000013790

Includes bibliographical references and index