Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker

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Material type: Text

TextPublication details: New York : McGraw-Hill, c2013Edition: 8th edDescription: xxi, 547 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB PEKAN	HF5415.13 .M85 2013 (Browse shelf(Opens below))	1	Available		0000080194