Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins

By:

Contributor(s):

Material type: Text

TextPublication details: New York, NY : McGraw-Hill/Irwin, 2014Edition: 8th edDescription: xvi, 368 p. : ill. ; 25 cmISBN:

Subject(s):

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB PEKAN	HF5415.13 .W35 2014 (Browse shelf(Opens below))	1	Available		0000096355

Includes index