Innovation and marketing in the video game industry : avoiding the performance trap / David Wesley and Gloria Barczak

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Material type: Text

TextPublication details: Farnham, Surrey : Gower, 2010Description: xiv, 262 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB PEKAN	HD9993.E452 W47 2010 (Browse shelf(Opens below))	1	Available		0000107359

Includes bibliographical references and index