Principles & practice of marketing / Jim Blythe

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Material type: Text

TextPublication details: Los Angeles : SAGE, 2014Edition: 3rd edDescription: xxvii, 772 p. : col. ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB GAMBANG	HF5415 .B59 2014 (Browse shelf(Opens below))	1	Available		0000096148

Includes bibliographical references and index