Strategic communication / edited by Robert L. Heath and Anne Gregory
Material type:
TextSeries: SAGE benchmarks in communicationPublication details: Los Angeles, CA : SAGE, 2015Description: 4 v. : ill. ; 24 cmISBN: - 9781446275832 (hbk : set)
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode | |
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UMPLIB PEKAN | HD30.3 .S77 2015 (Browse shelf(Opens below)) | 1 | Available | v.1 | 0000101602 | ||
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UMPLIB PEKAN | HD30.3 .S77 2015 (Browse shelf(Opens below)) | 1 | Available | v.2 | 0000101603 | ||
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UMPLIB PEKAN | HD30.3 .S77 2015 (Browse shelf(Opens below)) | 1 | Available | v.3 | 0000101604 | ||
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UMPLIB PEKAN | HD30.3 .S77 2015 (Browse shelf(Opens below)) | 1 | Available | v.4 | 0000101605 |
Includes bibliographical references
V. 1. Defining strategic communication: groundings, forewarnings, and calls to action -- v. 2. Public arena: input, power, converging/diverging voices, and tensions -- v. 3. Discursive and dialogic organizations and the stakeholder view: social constructions and functionalist perspectives -- v. 4. The future of strategic communication: organizational and societal well-being, influences, measures, and new directions