Marketing essentials / Sally Dibb, Lyndon Simkin

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Material type: Text

TextPublication details: United Kingdom : Cengage Learning, 2013Edition: 2nd edDescription: xv, 521 p. : col. ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Open Shelf	UMPLIB GAMBANG	HF5415 .D53 2013 (Browse shelf(Opens below))	Available		0000114366

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Includes bibliographical references and index