Connected strategy : building continuous customer relationships for competitive advantage / Nicolaj Siggelkow, Christian Terwiesch

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Material type: Text

TextPublisher: Boston, Massachusetts : Harvard Business Review Press, 2019Description: xiv, 264 pages : illustrations ; 25 cmContent type:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB PEKAN	Non-fiction	HF5415.55 .S55 2019 (Browse shelf(Opens below))	1	Available		0000127828

Includes bibliographical references and index