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The marketing of technology intensive products and services : driving innovations for non-marketers / Patrick Corsi, Mike Dulieu by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Hoboken, NJ : ISTE ; Wiley, 2008
Online resources:
Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HC79.H53 C67 2008.

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Innovation engineering : the power of intangible networks / edited by Patrick Corsi ...[et al.] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : ISTE Ltd, 2007
Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: T174 .I56 2007.

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