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		Total relationship marketing / Evert Gummesson by Gummesson, Evert Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Amsterdam : Butterworth-Heinemann, 2008 Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HF5415.55 .G86 2008. Place hold Log in to add tags Add to cart (remove)
		Qualitative methods in management research / Evert Gummesson ; foreword by John Van Maanen by Gummesson, Evert Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Thousand Oaks, Calif. : SAGE, c2000 Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HD30.4 .G86 2000. Place hold Log in to add tags Add to cart (remove)
		Case theory in business and management : reinventing case study research / Evert Gummesson by Gummesson, Evert [author.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : SAGE, 2017Copyright date: © 2017 Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HD30.4 .G86 2017. Place hold Log in to add tags Add to cart (remove)

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