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The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business / Timothy R. Pearson
Material type:
TextPublication details: New York : McGraw-Hill, c2011Description: xi, 240 p. ; 24 cmISBN: - 9780071762557 (alk. paper)
- 0071762558 (alk. paper)
- 9780071788229 (pbk.)
- 0071788220 (pbk.)
- 9780071762564 (ebk.)
- 0071762566 (ebk.)
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Open Shelf
|
UMPLIB PEKAN | HF5415.1255 .P43 2011 (Browse shelf(Opens below)) | 1 | Available | 0000066056 |
Includes bibliographical references and index