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Waking the giant : revitalising the mature brand / Peter Steidl by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Milton, Qld : John Wiley & Sons, 2009
Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HD69.B7 S74 2009.

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Survive, exploit, disrupt : action guidelines for marketing in a recession / Peter Steidl by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Milton, Qld. : John Wiley and Sons, c2009
Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HF5415.13 .S74 2009.

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