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		Strategic database marketing : the masterplan for starting and managing a profitable, customer-based marketing program / by Arthur M. Hughes by Hughes, Arthur M Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : McGraw-Hill, 2012 Availability: Items available for loan: UMPLIB PEKAN (1)Call number: HF5415.126 .H84 2012. Place hold Log in to add tags Add to cart (remove)
		Statistical and machine-learning data mining : techniques for better predictive modeling and analysis of big data / Bruce Ratner by Ratner, Bruce Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Boca Raton, FL : Taylor & Francis, c2012 Availability: Not available: UMPLIB PEKAN: In Transit (1). Log in to add tags Add to cart (remove)
		Customer and business analytics : applied data mining for business decision making using R / Daniel S. Putler, Robert E. Krider by Putler, Daniel S Krider, Robert E Series: Chapman & Hall/CRC the R series Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Boca Raton, FL : CRC Press, 2012 Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HF5415.126 .P88 2012. Place hold Log in to add tags Add to cart (remove)

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