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Marketing management : an Asian perspective / Philip Kotler ... [et al.]
Material type:
TextSeries: Pearson onePublication details: Singapore : Prentice Hall, c2009Edition: 5th edDescription: xxxviii, 750, [99] p. : ill. (some col.) ; 29 cmISBN: - 9789810679934 (pbk.)
- 9810679939 (pbk.)
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode | |
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UMPLIB GAMBANG | HF5415.13 .M375 2009 (Browse shelf(Opens below)) | 1 | Available | 0000057560 | |||
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Open Shelf
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UMPLIB GAMBANG | HF5415.13 .M375 2009 (Browse shelf(Opens below)) | 2 | Available | c.2 | 0000057561 | ||
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Open Shelf
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UMPLIB PEKAN | HF5415.13 .M375 2009 (Browse shelf(Opens below)) | 3 | Available | c.3 | 0000057562 |
" ... is an adaptation of Marketing management, 13th edition ..."
Includes bibliographical references and index