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Superior customer value : strategies for winning and retaining customers /

Weinstein, Art

Superior customer value : strategies for winning and retaining customers / Art Weinstein - 3rd ed. - Boca Raton, FL : CRC Press, 2012 - xvii, 301 p. : ill. ; c 25 cm. + 2 videodiscs (4 3/4 in.)

Includes bibliographical references and index

ISBN: 9781439861288

Subjects--Topical Terms:
Customer services--Management

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