Primal branding : create zealots for your brand, your company, and your future / Patrick Hanlon

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Material type: Text

TextPublication details: New York : Free Press, c2006Description: xiii, 257 p. ; 23 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB GAMBANG	HD69.B7 H36 2006 (Browse shelf(Opens below))	1	Available		0000042410

Includes bibliographical references (p. 247) and index