Trademarks, brands, and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid

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Material type: Text

TextSeries: Routledge international studies in business history ; 19Publication details: New York, NY : Routledge, 2010Description: xv, 248 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB GAMBANG	HD69.B7 T73 2010 (Browse shelf(Opens below))	1	Available		0000059009

Includes bibliographical references and index